As you may have heard, seen, read or just known; Lake Life is making a relaunch as of April 1st. Now you may be asking what does this mean? I won't bore you with long sentences on whats going on so I'll sum it up in some bullet points:
- New website (new look, easier to use, more fun to be on!)
- New shirts (new designs will be dropped every month, once a shirt is sold out it will not longer be produced, *make a note of that)
- New fabrics (we'll be going back to 100% cotton, but this isn't your run of the mill cotton. This is high quality ring spun cotton, lasts longer so you can rock that shirt for longer)
- New team members (Kurtzy has always been part of the family, but we made it official this winter, he is now an official piece of the Lake Life family)
- New other things (we can't release all of our secrets quite yet but will soon, stay tuned for more news.
Now that I got that off my chest I can get to the lighter side of things.
It seems that if this winter has gone fooooorrreeeevvvver. And I mean forever. I couldn't tell you the last time I actually thought I lived in the beautiful state of Minnesota. Now I love winter but I just wish it was a tad bit shorter, and a lot less cold. But being a home bred Minnesotan, I know that the coldest of winters really makes us appreciate the beauty that is a Minnesota summer.
So next time you are trying to start you car and start cursing the state and the weather, remember only a few short months until you are spending time on the dock with your feet in the 70 degree water that is our fresh water lakes.
Spring is a time of rebirth, of a fresh start. That is exactly why we chose a April 1st as our relaunch date. I know historically its been a day of jokes and pranks, but we are not joking. We are back. April is a perfect time to finally start wearing those t shirts and put away those winter hats for the season. Nothing feels better than bringing out that old baseball cap to wear, or picking up a new one.
As a reminder, we will be doing a blog every week from here on out. It could be about anything. Not even we know what ever blog will be about, but that just gives you reason to read every last one of them. If you have any ideas or topics you want to hear about, let us know on our Facebook page. http://www.Facebook.com/LakeLifeApparel.
Last thing then I'm done, as you may know the Green Bay Packers recently were crowned Super Bowl Champions. Being a Viking fan, this does sting a bit. But seeing how a team can come together and play to their abilities is a special thing. And I can only hope for Minnesota's sake, that the Vikings figure it out and one day, we'll be the ones celebrating drunk in the streets of Minneapolis/St. Paul.
Until next time - stay warm my friends.
Updated: 8:56 AM Feb 8
It is COLD outside!
-Arnie
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